Privacy Policy

This Privacy Policy explains how Lion88 Casino (“Lion88”, “we”, “us”, or “our”) collects, uses, discloses, and protects your personal information when you visit or use our online casino services directed to players in Australia (the “Services”). By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy and agree to the handling of your personal information as described here.

If you do not agree with any part of this Privacy Policy, you should not use the Services.

1. Who we are and scope of this Policy

Lion88 operates an online casino platform that provides real-money gaming services to eligible players located in Australia. This Privacy Policy applies to:

Visitors to our website.
Registered players who create an account and use our gaming Services.
Individuals who contact us by email, live chat, or other support channels.
Individuals whose personal information we may receive in connection with fraud prevention, AML/CTF checks, marketing, or affiliate activities.

We are committed to complying with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs), which govern how organisations in Australia collect, use, disclose, and store personal information. We also take into account, where applicable, the principles of the EU/UK General Data Protection Regulation (GDPR) in relation to players located in the European Economic Area or the United Kingdom.

2. Contact details

If you have any questions about this Privacy Policy, our privacy practices, or wish to exercise your privacy rights, you can contact us at:

Email: [email protected].
Subject line: “Privacy Request – Lion88 Casino”

We may ask you to verify your identity before responding to certain requests in order to protect your personal information.

3. Types of information we collect

We collect different types of information depending on how you interact with us and which Services you use. This may include:

3.1 Identification and contact information

Full name.
Date of birth and age information (to confirm you are of legal gambling age).
Residential address and country of residence.
Email address and telephone number.
Copies of identity documents (such as passport, driver’s licence, national ID card, or other government-issued documents) necessary to comply with Know Your Customer (KYC), Anti-Money Laundering and Counter-Terrorism Financing (AML/CTF) obligations and applicable regulations.
Proof of address documents (such as utility bills or bank statements) where required.

3.2 Account and transactional information

Username, password, and security questions/answers.
Account registration details and account history.
Deposits, withdrawals, bonus usage, wagering history, and transaction records.
Preferred payment methods and related non-sensitive payment details (for example, partially masked card numbers or e-wallet identifiers, where applicable).
Records of responsible gambling tools you use (such as deposit limits, time-outs, or self-exclusion).

Payment card details are generally processed by third-party payment providers operating under their own security and compliance standards. We do not store full card numbers, CVV codes, or other sensitive payment data unless strictly necessary and in accordance with applicable law and security standards.

3.3 Technical and usage information

IP address and approximate location derived from IP (for example, country or city-level location).
Device identifiers, browser type and version, operating system, and device characteristics.
Log-in and log-out times, session duration, pages viewed, clickstream data, and in-game activity.
Cookies and similar tracking technologies (for example, web beacons, pixels, SDKs) as set out in our Cookies section.

This data helps us secure our systems, prevent fraud, improve our Services, and ensure that we are legally permitted to provide gambling services in your jurisdiction.

3.4 Behavioural and profile information

Game preferences and playing patterns (such as games played, bet sizes, and frequency of play).
Responsible gambling indicators that may suggest harmful or risky gambling behaviour (for example, rapid deposit patterns, multiple payment method attempts, or extended sessions).
Marketing preferences, including whether you have agreed to receive promotional communications and your interactions with those communications.

3.5 Communication and support information

Records of your communications with us, including emails, live chat transcripts, complaint submissions, and feedback forms.
Information you voluntarily provide when participating in surveys, promotions, tournaments, or loyalty programmes.

3.6 Sensitive information

We do not intentionally seek to collect sensitive information (for example, information about your health) except where you choose to share it with us in the context of responsible gambling (e.g, telling us about gambling-related harm) or where required by law. In such cases, we will handle that information with additional care and only for the purposes for which you provided it (for example, to implement self-exclusion or to provide appropriate support).

4. How we collect your information

We collect personal information in the following ways:

Directly from you when you: Register an account. Verify your identity. Make deposits or withdrawals. Contact us by email, live chat, or other channels. Subscribe to marketing communications or participate in promotions.
Automatically when you use the Services, through: Cookies and similar technologies. Device and usage logs generated by our servers and security systems.
From third parties, including: Payment service providers and financial institutions (for example, to confirm transactions or detect fraud). Identity verification and AML/CTF service providers. Affiliates, marketing partners, and analytics service providers. Regulatory bodies, law enforcement, or other authorities, where legally permitted.

Where we receive information about you from third parties, we will treat it in accordance with this Privacy Policy and any additional restrictions imposed on us by those third parties or the applicable law.

5. Legal bases and purposes for processing

We process your personal information for multiple purposes and under various legal bases, which may differ depending on your location and the specific laws that apply.

5.1 To provide and operate the Services

We use your personal information to:

Create and manage your account.
Verify your age and identity.
Process deposits, withdrawals, and other transactions.
Provide access to casino games and gaming features.
Administer promotions, bonuses, loyalty programmes, and tournaments.
Provide customer support and respond to your requests.

The primary legal bases are performance of a contract (to provide the Services you request) and our legitimate interests in running our business. For players in jurisdictions where GDPR or similar laws apply, processing may also be necessary for compliance with legal obligations related to anti-money laundering, responsible gambling, and tax reporting.

5.2 To comply with legal and regulatory obligations

We are required to collect and use certain personal information to:

Comply with the Privacy Act 1988 (Cth) and the Australian Privacy Principles.
Meet AML/CTF requirements and perform customer due diligence.
Prevent underage gambling and verify player eligibility.
Detect, investigate, and report suspicious activities to relevant authorities.
Honour self-exclusion and responsible gambling requirements.
Respond to lawful requests and orders from regulators, law enforcement, or courts.

In these cases, the primary legal basis is compliance with legal obligations, and in some instances the public interest in preventing financial crime and protecting vulnerable individuals.

5.3 To maintain security, prevent fraud, and protect our rights

We use your information to:

Monitor for suspicious or unauthorised activities.
Protect our systems, players, staff, and assets.
Enforce our Terms and Conditions and other policies.
Manage disputes, chargebacks, and complaints.

The primary legal basis is our legitimate interests in maintaining a secure and fair environment for our players and protecting our business.

5.4 For responsible gambling and player protection

We may analyse gameplay, transactional, and behavioural data to:

Identify patterns that may indicate risky or harmful gambling behaviour.
Offer or enforce responsible gambling tools (for example, deposit limits, reality checks, time-outs, or self-exclusion).
Communicate with you regarding responsible gambling and available support resources.

The legal basis includes our legitimate interests in promoting safer gambling and, where applicable, compliance with regulatory obligations. When you voluntarily share health-related or other sensitive information, we rely on your explicit consent or another permitted legal basis under applicable law.

5.5 For marketing and service improvement

We may use your information to:

Send you promotional offers, newsletters, and information about new games, features, and bonuses, where permitted by law and your preferences.
Personalise content, promotions, and recommendations.
Analyse usage trends and improve the design, functionality, and performance of the Services.
Conduct surveys and research to understand player preferences.

The legal basis is either your consent (for certain types of electronic marketing) or our legitimate interests in promoting and improving our Services. You can opt out of direct marketing at any time as described below.

6. Cookies and similar technologies

We use cookies and similar technologies to:

Enable core site functionality (for example, keeping you logged in during a session).
Remember your preferences (such as language or region).
Collect analytics and performance data (for example, which pages or games are popular).
Support personalised content and marketing where permitted by law.

You can control cookies through your browser settings. However, blocking certain cookies may affect the functionality or performance of the Services. For example, some features may not work properly if you disable essential cookies.

7. How we share your information

We may share your personal information with the following categories of recipients, strictly on a need-to-know basis and subject to appropriate safeguards:

Group companies and affiliates that assist in operating the Services or providing support functions.
Payment service providers, banks, and financial institutions involved in processing deposits, withdrawals, or chargebacks.
Identity verification, AML/CTF, and fraud-prevention service providers.
Game providers and platform partners who supply the casino games and related technologies.
Marketing, analytics, and customer engagement providers, but only to the extent necessary to deliver our Services, marketing communications, or analytics in accordance with your preferences and the law.
IT, hosting, and cybersecurity providers that support the operation and security of our infrastructure.
Professional advisers, such as lawyers, auditors, and compliance consultants.
Regulators, law enforcement, and governmental authorities where we are required or permitted by law to disclose information.
Third parties in connection with a business transaction, such as a merger, acquisition, or asset sale, subject to suitable confidentiality protections.

We do not sell your personal information for money. Where required by law, we will obtain your consent before sharing personal information for certain types of marketing or similar purposes.

8. International data transfers

Your personal information may be transferred to and processed in countries outside your country of residence. These locations may have different data protection laws, which might not always be equivalent to those in your home country.

Where we transfer personal information internationally, we take reasonable steps to ensure that appropriate safeguards are in place. These may include:

Contractual protections with the recipient, such as standard contractual clauses that require an adequate level of data protection.
Limiting transfers to countries recognised as providing an adequate level of protection.
Implementing technical and organisational measures (for example, encryption and access controls) to protect your data.

By using the Services, you acknowledge that your information may be transferred, stored, and processed in other jurisdictions as described above.

9. Data retention

We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, or as required by law, regulation, or internal policy. Retention periods may vary depending on the type of data and the legal or regulatory obligations applicable to us.

In general:

Account and transactional data may be retained for a minimum period required under AML/CTF, gambling, tax, and accounting laws (which can be several years after account closure or last transaction).
KYC documentation and verification records may be kept for a legally mandated retention period after the end of the customer relationship.
Records related to responsible gambling or self-exclusion may be retained for as long as necessary to enforce those measures and comply with regulatory expectations.
Marketing preferences and opt-out records may be retained as needed to honour your choices.

When personal information is no longer required, we will take reasonable steps to de-identify or securely destroy it.

10. Security of your information

We implement technical and organisational measures designed to protect your personal information against unauthorised access, disclosure, alteration, or destruction. These measures may include:

Encryption of data in transit and at rest where appropriate.
Firewalls, intrusion detection systems, and access controls.
Role-based access, ensuring that only authorised personnel can access specific data.
Regular monitoring, testing, and evaluation of our security controls.
Policies and training for staff on data protection and information security.

Despite our efforts, no system can be completely secure. You also play an important role in protecting your information by keeping your account credentials confidential, using strong passwords, and notifying us immediately if you suspect any unauthorised access to your account.

11. Your rights and choices

Depending on your location and applicable law, you may have some or all of the following rights in relation to your personal information:

Right of access: You can request confirmation of whether we hold personal information about you and obtain a copy of that information, subject to certain legal exceptions.
Right to correction: You can request that we correct or update inaccurate or incomplete personal information.
Right to deletion: You can request that we delete certain personal information, subject to our legal obligations to retain data.
Right to restriction: You can request that we limit the way we use your personal information in certain circumstances.
Right to data portability: Where technically feasible and legally required, you may be able to request a copy of your personal information in a structured, commonly used, and machine-readable format.
Right to object: You may object to certain processing activities, such as direct marketing or processing based on our legitimate interests, where applicable.
Right to withdraw consent: Where we rely on your consent to process personal information, you may withdraw that consent at any time. This will not affect the lawfulness of processing before withdrawal.

To exercise any of these rights, please contact us at [email protected]. We may ask you to verify your identity and provide sufficient information for us to locate your records. Some rights may be limited or not available under certain laws, especially where we must retain information to comply with legal, regulatory, or contractual obligations.

12. Marketing communications and preferences

We may send you marketing communications (e.g, emails, SMS, push notifications, in-account messages) about promotions, bonuses, tournaments, and new games where permitted by law and in accordance with your preferences.

You can manage your marketing preferences in the following ways:

Using “unsubscribe” or “opt-out” links provided in emails or SMS messages.
Adjusting your communication settings in your account, where available.
Contacting us at [email protected] with your request.

Even if you opt out of marketing communications, we may still send you service-related messages, such as important account notifications, transactional information, security alerts, and updates to our terms or policies.

13. Responsible gambling and self-exclusion

We are committed to promoting responsible gambling and providing tools to help you manage your play. In connection with responsible gambling, we may:

Monitor your activity for indicators of problem gambling.
Contact you if we detect patterns associated with potential harm.
Offer or implement limits, time-outs, or self-exclusion where appropriate or where requested by you.

Information collected and used for responsible gambling purposes may include gameplay data, deposit patterns, communication records, and any relevant information you share about your circumstances. We may also record the details of any self-exclusion or time-out you implement to ensure those measures are respected.

14. Third-party services and links

The Services may contain links to websites, apps, or services operated by third parties, including payment providers, identity verification services, game studios, or marketing partners. These third parties may have their own privacy policies and practices, which we do not control and for which we are not responsible.

We encourage you to review the privacy policies of any third-party sites or services before providing your personal information to them. Your use of third-party services is at your own risk.

15. Children and underage persons

Our Services are strictly intended for adults who are at least 18 years old or the minimum legal gambling age in their jurisdiction, whichever is higher. We do not knowingly collect personal information from minors or allow them to use the Services.

If we become aware that we have collected personal information from a person who is under the legal gambling age, we will take steps to:

Close the relevant account.
Remove or anonymise the personal information where feasible and permitted by law.
Refund any deposits made, to the extent required by applicable regulations.
Take further action as required by regulators or law enforcement.

If you believe that a minor has provided us with personal information, please contact us immediately at [email protected].

16. Automated decision-making and profiling

We may use automated tools and profiling techniques for:

Fraud detection and AML/CTF checks.
Verifying your eligibility to use the Services.
Responsible gambling monitoring and risk assessment.
Tailoring promotions and offers based on your account and gameplay history.

These processes help us operate efficiently, comply with legal obligations, and offer a safer and more personalised experience. However, they may also have legal or significant effects on you in certain situations, such as restricting your access to specific features or requiring additional verification.

If applicable law grants you specific rights in relation to automated decision-making (for example, the right to request human review of certain decisions), you may contact us to exercise those rights.

17. Complaints and dispute resolution

We take privacy concerns seriously and aim to resolve complaints quickly and fairly. If you have a concern or complaint about how we handle your personal information, please contact us first at [email protected], outlining:

Your name and contact details.
A clear description of your concern or complaint.
Any supporting documentation or evidence.

We will investigate your complaint and respond within a reasonable timeframe. If you are not satisfied with our response, you may be entitled to lodge a complaint with a relevant supervisory or regulatory authority, such as the Office of the Australian Information Commissioner (OAIC) or another data protection authority in your jurisdiction, where applicable.

18. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our Services, legal or regulatory requirements, or our internal practices. When we make material changes, we will:

Post the updated Privacy Policy with a revised “last updated” date.
Take additional steps to inform you where required by law, such as sending a notice or requesting renewed consent for certain changes.

We encourage you to review this Privacy Policy periodically so that you remain informed about how we handle your personal information.

19. Contact information and effective date

If you have any questions, requests, or concerns regarding this Privacy Policy or our handling of your personal information, please contact:

Email: [email protected].

We will do our best to assist you and address your concerns in a timely and transparent manner.

Would you like a matching Cookies Policy or Terms & Conditions section drafted to align with this Privacy Policy?

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